Archive for April 12th, 2006

Attractive Blogs

Wednesday, April 12th, 2006

Often referred to as ‘eye-candy’, pleasing images have a way of really creating a good experience on your blog for your readers.  And, pleasing your readers is really what it’s all about, isn’t it? 
In that vein, we look today at eye-pleasing copy and eye-pleasing images.  Let’s make your site ‘eye-candy’ for your readers.
Eye pleasing [...]

New RSS Businesses

Wednesday, April 12th, 2006

While RSS is far from mainstream, you can see it’s growing by leaps and bounds each week.  And, you don’t just have to look at the numbers to support that fact.  You can just look at the new entrants weekly to see that many new businesses are banking on RSS.
One such business is RSSPECT.  They’ve [...]

Site Branding

Wednesday, April 12th, 2006

When your customers or your employees visit your corporate blog, they should not be shocked to see a different look. You’ve spent a great deal of time, money and research refining your brand, it would be counterproductive to waste all those resources by NOT branding your site.
But, can you brand it so that it [...]

Promoting Your Podcast

Wednesday, April 12th, 2006

Much like promoting your blog, your podcast will take marketing to gain listeners.

Some strategies:
Link TitlesDon’t go with something that’s not topical. In other words, ‘rainy day savings’ is probably not a good title for a podcast. How about "Money Saving For Financial Hardships"? Look at all the great keywords in that podcast [...]

Search Engine Optimization

Wednesday, April 12th, 2006

Or, at least that’s what a study released recently says.  And, I tend to believe it, as it mirrors my own search usage.
This is why SEO (search engine optimization) is vital to a business that must compete on Google. 
What words do people use to search for my site?These ‘key’ words are words you will [...]

Yahoo! Announces Publisher Blog

Wednesday, April 12th, 2006

The team behind the Yahoo! Publisher Network announced their team blog earlier this week.  The blog will be a place to learn how to:

increase your earnings
troubleshoot your ads
stay within TOS (terms of service)

Of interest is that they mentioned Zawodney’s blog in their email to publishers:
We considered the impact that the Yahoo! Search blog and Jeremy [...]