Archive for March 15th, 2006

Blogging Tips

Wednesday, March 15th, 2006

Don’t write catchy titles, unless your aim is to be adorable and not SEO-friendly.  Catchy titles have a place at del.icio.us and digg.com, but not on your blog post. 
Now, that may change as more and more people only syndicate headlines, but for right now, use your titles to:

Accurately Convey The Subject Of The Post
Help [...]

RSS Aggregators

Wednesday, March 15th, 2006

On Monday we looked at some great RSS readers/aggregators. 
Today I thought it would make a great deal of sense to look at Google and what they offer RSS users. We’ll look at Yahoo! on Friday.
Google:
The Google ReaderThis web-based reader is simple and easy to use, much like Bloglines, if a little less robust.  Try [...]

Podcasting Promos

Wednesday, March 15th, 2006

Broaden your audience by exchanging promos with like-minded podcasters. 
If you have 500 listeners and another podcaster has 500 listeners, you can both benefit by reaching the audience of each other, by possibly ending up with 200-300 new listeners.
This FREE advertising is a great way to boost your podcast listenership.

Blogging eBooks

Wednesday, March 15th, 2006

Is your company a leader in a certain area?  Or, is your company a relative unknown?
Either way, you can benefit from an eBook strategy. 
In the first case, where you are a known leader, you can offer up some expert tips gleaned from your years of experience.  Offer the eBook on your site to:

Give the [...]

Online Shopping Concerns

Wednesday, March 15th, 2006

If you are an  online marketer, you’d
better pay attention to a study released from eMarketer
on Tuesday:
NEARLY HALF OF
ALL CONSUMERS are "extremely" concerned about the
privacy and the security of their personal information while shopping online,
according to an eMarketer report released Tuesday. What’s more, 29 percent of
consumers surveyed reduced the number of items they bought online because [...]

Dynamic Content

Wednesday, March 15th, 2006

Dynamic Content Gives Your Reader Value
Pulling in dynamic content, via RSS, adds value to your blog. This week’s focus is on the three dynamic pulls Blogsites offer.  Part One focused on Guest Weblogs.
Picking up where we left off on Monday, let’s look at Real-Time News as an onsite syndication option.
In the right sidebar, the [...]