If you’ve no idea what a SERP is or why it’s important, you should read my Introduction to SEO post:
… large search engines, like Google, MSN, and Yahoo index your content to determine what your site is about. They load the data on your site into their indexes, and then when a searcher enters a [...]
If you’ve attempted to login to Feedburner lately you’ve noticed how broken it is. Earlier, when trying to view the feed details from the PodcastRoundtable, a podcast to which I am a contributor, I had to login at least 10 or so times to view 4 pages.
I am guessing this is an error with Feedburner, [...]
I track my comments by revisiting the site again and again and again. CoComments is a way to track comments on a blog without constantly revisiting the site. In fact, it keeps up with all the comments you leave (very helpful for client tracking).
While the initial discussion on CoComments was interesting to me:
From Robert Scoble [...]
GE is counting on podcasting in their newest healthcare marketing campaign. Healthcare Re-Imagines will use all sorts of online media buys, but their podcast is particularly interesting in that in it they explain why they expressly chose to eliminate humor from the media campaign:
In the podcast, (the marketing director) explains the company chose to [...]
If the fact that the ‘word of the year’ for 2005 was Podcasts didn’t ‘clue you in’ to the importance of podcasting and how mainstream it’s use was becoming, PRWeb’s naming the month of February ‘podcast month‘ should cement podcasting’s place in your business plan.
PRWeb, an online press release distribution service, has named February 2006 [...]
To make your content really count, get a blogosphere pulse before posting. Barring a current pulse, you might think about looking at the recent study on blog linkage popularity.
These were the most commonly linked blog topics lately:
1. Politics - 14
2. Technology - 10
3. Popular culture - [...]
A corporate evangelist is a necessary component of a Web 2.0 company. The job is similar in nature to a PR representative, but with more authority.
The best example is that of Robert Scoble. I’m not going to link to Robert, he sure doesn’t need it and I think it would be more eduational for [...]
This week’s sale of blogging.org has gotten me to thinking that similar domains for sale signify a significant increase in the market’s interest in blogging.
If you are just getting started blogging you are part of a growing trend amongst businesses. More businesses are blogging than ever before.
Blogging gives you SEO visibility and offers you [...]
If you are looking for ideas in creating your podcast strategy, look to IBM:
McCarty, part of IBM’s strategic communications team, is one of the people helping lead IBM into the new world of blogging and podcasting.
IBM started to encourage employees to read and create the online journals known as blogs last May. Shortly after, IBM [...]