Archive for January, 2006
Friday, January 27th, 2006
In my opinion, the easiest way to get answers on a technical issue from someone at Microsoft is to find the appropriate blogger.
In the old days (see 5 years ago) you could call their PR firm and get results. However, I know that I have called their PR firm, Waggener Edstrom Inc., [...]
Tags: bloggers, blogs, business-blogging, microsoft-bloggers
Posted in Blogging Technology | No Comments »
Thursday, January 26th, 2006
The rumors are that Yahoo!, consistently one of the top 3 sites on Alexa and an online powerhouse, is considering buying Digg, a very popular tech-focused social bookmarking site.
Considering that Yahoo! has recently purchased Del.icio.us, Flickr, OddPost, and other ‘happening’ social sites, it only makes sense to add Digg to the foray.
Tags: delicious, digg, flickr, social-sites, startups, web-2.0, yahoo
Posted in Blogging Technology | No Comments »
Wednesday, January 25th, 2006
You know you need daily or, at the very least, 3x weekly posts going into each channel of your site. But, do you ever run out of ideas? I do and so do most bloggers. Here are some ways to mine the data you see daily for interesting content:
Intelligence ChannelsBlogsite owners can find great data [...]
Tags: blogsite-platforms, feeds, intelligence-channels, rss-reader
Posted in Business Blogging | No Comments »
Wednesday, January 25th, 2006
Since the Stone Creek Coffee interview, I’ve been hoping to see another blogger interview by Easton.
He’s got a good idea of how to ask the right questions, like this one:
Easton: Why did Earthlink decide to create the Earthling blog?
Dave: They wanted to expand what they had started with the Protection Blog, both in [...]
Tags: business-blogger, business-blogging, problogger, rss-marketing, RSS-PR
Posted in RSS Marketing Strategies | No Comments »
Wednesday, January 25th, 2006
We talk a great deal about internal blogs, but external corporate blogs are effective in driving home business strategy and spreading passion.
Executive blogging is often concerned with external relations. However, one of the primary roles of corporate executives is to manage and direct organisational members in their work. With the changing environments of most corporations, [...]
Tags: corporate-blogging, employee-bloggers, internal-blog, seo
Posted in Corporate RSS Communications | No Comments »
Wednesday, January 25th, 2006
You can’t set up a blog and expect people to gravitate towards it, unless you’re a celebrity. To help people find your blog, you need to make the rounds on some great blogs, taking time to leave insightful comments along the way. Comments are powerful online.
However, commenting is powerful AND dangerous:
There comes a time in [...]
Tags: blog-comments, business-blogging, content-promotion, rss-marketing
Posted in Content Promotion Strategies | No Comments »
Tuesday, January 24th, 2006
FeedBurner was quick to announce their partnership with USA Today to provide analytics for their RSS feeds.
FeedFoundry allows commercial publishers to manage hundreds and thousands of feeds with a simple dashboard. Tag feeds to form subcollections for comparative reporting. Manage feeds in bulk, applying sets of services across large collections of feeds with one [...]
Tags: analytics, Feedburner, metrics, rss-feed, tracking
Posted in Blogging Technology | No Comments »
Tuesday, January 24th, 2006
IBM was pleased to see Christopher Barger was writing a blog, even though it had nothing to do with IBM or even technology.
So, about a year ago, he was surprised to learn that his readers included some people he wasn’t counting on: his bosses.
Even though he never blogged about IBM, Barger wasn’t sure how managers [...]
Tags: business-blog, corporate-bloggers, IBM-blogging, online-voice, rss-marketing
Posted in Corporate RSS Communications | No Comments »
Monday, January 23rd, 2006
While a successful podcast can have any number of people, there is something to be said for having a group that feeds off of each other to keep the conversation flowing.
A week or two ago I did a podcast as a part of The Podcast Roundtable and it was a great collaborative effort.
I’ve attached the [...]
Tags: collaboration, podcast-production, podcast-services, podcasting, rss-enclosures
Posted in Podcast Marketing | No Comments »