Over the weekend, Google Base got a makeover:
"What’s interesting about it is when this first came out, it just really seemed to be exclusively about a place to upload content, and [a] way for Google to push content out," said Kelsey Group Analyst Greg Sterling. He added that the revised design might go a long [...]
If you truly want to have your internal blog read, you can’t simply set it up and assume your employees will gravitate towards it. A strategy must be undertaken to make it a daily must-read.
Make it visually appealing
Teach your employees to use it
Hide easter eggs in it from time-to-time
Ask some popular employees to give you [...]
Many of us chose to gift blogs and blog education to family members this year. Adams Briscoe went a step further and highlighted a specific course of action for the technologically-challenged people who want to start and profit from their newly acquired blog. Here he explains how he got his father started ith a blog.
The [...]
Ted Demopoulas, co-author of Blogging for Business offers an excellent post reminding us to mention our blog offline for greater readership.
5. Presentations
All my presentation slides and handouts list my blog and website on every page in small text near the copyright statement. These often serve double duty as well: they publicize my blog to presentation [...]
It used to be called "getting ink." Now, with so much communication going on online and so many purchasing decisions being heavily influenced by online research by consumers — rapid response to discussion on the internet regarding your company, competitors and market opportunities is vital.
Whether you’ve hired a marketing professional outside your firm or [...]
Technorati may have a future at Microsoft, if Mark Evans‘ latest post is any indicator.
Stephen Baker (posted the original story)
Robert Scoble (on a similar buy)
Ray Ozzie (read between the lines)
Microsoft has yet to enter the currently intense buying war in a big way. Technorati, while it has some glitches, is a blogosphere leader and [...]
Creative Commons protects much of the blogosphere from copyright theft. Most bloggers can’t afford a legal department and they utilize the creative commons designation to protect their work while still allowing some distribution (ie distribution with attribution).
Creative Commons designations can be tailored to fit the user in that you can choose the level of [...]
PRWeb is preparing a service for PR professionals and businesses that should simplify press release syndication. RSSPad is not currently working, but you can see a sneak peek of it here.
Job growth looks to be strong next year. If you are in the business of wooing top talent (and who isn’t?) a blog is a great way to position yourself as a good company to join, according to Steve Rubel of Micro Persuasion:
In 2006 blogs will play a bigger role in how companies find and [...]