Archive for December 30th, 2005

RSS feeds and your mobile phone

Friday, December 30th, 2005

A few weeks ago I wrote about a service that sends an instant message every time
a selected RSS feed is updated. This is one way to make sure you are
rapidly appraised of any time sensitive developments online. There are
several other means of achieving the same ends, however.
Your mobile
phone, mixed with RSS, may be [...]

Keep It Clean

Friday, December 30th, 2005

Strategies that offer too-good-to-be-true promises of high page rank for cash can often backfire.  This is nothing new to most of us.  We know search engines can blacklist your site and remove it from their index if they see you employing these tactics.

Page rank redirects
Keyword Stuffing
Malware (exploitative behavior to install software taking advantage of browser [...]

Business Blogging Resolutions

Friday, December 30th, 2005

We start a new year by listing the things we want to do well in the coming months. Around the blogosphere we’re seeing many bloggers post their resolutions publicly so that others might:

Offer them support
Glean some new ideas
Hold them accountable

One of the many posts I found that dealt with new years resolutions had a [...]

IBM Nourishes Innovation With Internal Podcasting

Friday, December 30th, 2005

IBM has been looked at as an innovator in the area of podcasting.  They’re one of the biggest podcasting companies and they encourage their employees to use podcasts as a communication tool and to spur new ideas.  They’re using external podcasts too:
IBM’s external podcasts are also satisfying the company. It logged 40,000 downloads during the [...]

Internal Blog Newspaper

Friday, December 30th, 2005

Let’s say most every department in your company has a successful internal blog. 

Marketing Department
Media Relations
Research and Development
Human Relations
…etc

Now, imagine pulling all those feeds onto one main internal page.  It’d be almost like a daily newspaper on the inner workings of your company.  Or, what if it could be a newspaper?
If you’re working in a [...]

Rich Media Ads Will Grow In 2006

Friday, December 30th, 2005

The textual ads that we’ve all learned to tolerate will be pushed to the side in 2006 to make room for the more invasive, annoying ads that we are accustomed to seeing on television.
Somehow I don’t think this will have the effect marketers are looking to achieve:
"Video is the most compelling and emotive creative medium [...]