Podtrac conducted a survey of podcasters.  78% of people who had ever listened to a podcast were male.  However, the dynamic is already shifting.
But the survey, released Tuesday, also pointed to a faster shift to a more even balance between the genders. Of the respondents who had listened to a podcast within the preceding week, [...]

CBS finally jumped on the broadcast bandwagon, joining ABC, NBC, UPN, USA, MTV, VH1, and others in streaming a few of their primetime shows to a wide internet audience.  Yahoo! is delivering the shows, "Two and a Half Men" and "How I Met Your Mother" completely advertising-free.  They’re even including behind-the-scenes footage from the first [...]

Over the weekend, Google Base got a makeover:
"What’s interesting about it is when this first came out, it just really seemed to be exclusively about a place to upload content, and [a] way for Google to push content out," said Kelsey Group Analyst Greg Sterling. He added that the revised design might go a long [...]

If you truly want to have your internal blog read, you can’t simply set it up and assume your employees will gravitate towards it.  A strategy must be undertaken to make it a daily must-read.

Make it visually appealing
Teach your employees to use it
Hide easter eggs in it from time-to-time
Ask some popular employees to give you [...]

Many of us chose to gift blogs and blog education to family members this year.  Adams Briscoe went a step further and highlighted a specific course of action for the technologically-challenged people who want to start and profit from their newly acquired blog.  Here he explains how he got his father started ith a blog.
The [...]

Ted Demopoulas, co-author of Blogging for Business offers an excellent post reminding us to mention our blog offline for greater readership.
5. Presentations
All my presentation slides and handouts list my blog and website on every page in small text near the copyright statement. These often serve double duty as well: they publicize my blog to presentation [...]