Google announced today they are separating their search ads and their contextual ads into different units.  That’s not to say you can’t continue to combine them, however, you will now have a chance to experiment with both models independently and track ROI on each platform.

In the past, Stewart said, some search engine marketers were able [...]

The bane of the internet, slow, obnoxious Flash ads, may be coming to the biggest search ad provider on the net. With this cryptic google ad, they may be testing the water on Flash Adwords/Adsense.
As always, I encourage you to read the comments related to this story. Often the most amazing things in [...]

Admit it, you’ve sat down to write many times with absolutely nothing to say.  We’ve all done it.  Knowing that a good blog, for SEO’s sake, has to have at least 3-5 posts a week, often you will end up with a scheduled post that looms over you and you’ll have no idea what to [...]

While the fact that GM uses upper management to voice their blog is noteworthy, their tone of late has been dangerously approaching arrogance.  I guess that is an unfortunate side-effect of using real employees who aren’t primarily bloggers.
Although it is important to see posts from those ‘in-the-know’ within GM, a pro-blogger would be able to [...]

Jon Udell, lead analyst and blogger in chief at the Infoworld Test Center, has written a column about the powerful scalability of XML, the technical foundation of RSS. He believes that XML based communication will ultimately create more scalable, more easily categorized and more accurately searchable databases than database-centric systems that enterprises traditionally associate [...]