I talk about the search engine benefits of blogging quite a bit, but really, these are the least of your blogging worries - the proper blog system would do this job so well that it’s almost not a consideration at all.
So what are some other reason to blog? Reasons that may be a bit [...]
Microsoft is working on a new version of windows which is code named Longhorn. This new operating system is going to have RSS "baked into" the operating system. What this means is that RSS is going to be used in many more applications. Both on the desktop and the internet.
This is really going to impact [...]
You may or may not be aware that Microsoft is coming out with a new windows version called "longhorn". Exactly when this new version is going to be released is not exact. Possibly in 2007?
The news here about RSS is that longhorn is going to have RSS integrated into the operating system. To what level [...]
Some people will tell you to look up other sites who have keyword positions you want to rank for and check what content they have in bold, how many sites are linked to them, which words have H1 or H2 headers, etc. And they’re not wrong. Monitoring what your competition is doing is important - [...]
I was working with one of our
clients recently, going through the steps of setting up his Blogsite, when we came to the topic of web links.
"Should I have links pointing off my site?" He wondered. Without hesitation I
answered with a firm, "Yes."
It’s not that I don’t understand his concern. Conventional marketing
thought would say that once [...]
It has been said that podcasting is where blogs and radio intersect. It is a commonly known fact that business blogs can be highly effective. The next step in this process is having a business podcast either for internal or external messaging of your content, products,services, news updates ect.
When traditional business publications such as Fortune, [...]
So you want to try to get your head around podcasting and how it can help in your marketing and branding tasks?
What You Don’t Know About Podcasting Could Hurt Your Business: How to Leverage & Benefit from this New Media Technology.
Well, the best thing you can do is read this whitepaper that will [...]
Corporations should investigate the opportunities to use both RSS and podcasting as communication tools.
Podcasting is a way to deliver audio ( via RSS ) to your local and remote employees and allow the listeners of the podcast audio to "time shift" the audio content and listen to it at a time that is effective for them.
Rather [...]
There are many reasons to provide your content in an RSS or XML format. If you publish information and content that you want to spread and gain visibility with you should provide your information in a format other than HTML.
The 5 benefits of creating an RSS feeds include:
RSS is a powerful and cost effective way of [...]