According to reports from the recent AdTech
convention in Chicago, companies are equally intrigued of business blogging
and fearful of it. Why? They’re afraid someone might say something bad about
them.
From the MediaPost article:
MARKETERS AT AD:TECH Tuesday indicated a deep ambivalence towards
blogs, saying that their companies urgently want a blog presence but, at the
same time, fear the consequences [...]
This first report focuses on the search engine benefits that those in the Real Estate Industry can benefit from by implementing an RSS Marketing strategy that includes the leveraging of multiple feeds and/or weblogs.
It’s about 12 pages and is delivered in PDF format. You’ll find the link below.
In coming weeks there will be [...]
Bring Your Message alive with Photos, Audio and Video Clips
Another advantage to the ease of web publishing with blogs is that any photo, audio or video clip that is uploaded to a server can be integrated into your blog posts (the individual entries in a blog). Multi-media publishing is easier, faster, and less time-consuming.
Particularly [...]
More frequent updates can shorten the sales cycle
You won’t necessarily need to publish every day, or even every week, depending on how frequently other parts of your site are updated. However, when you do have an occasion to make a short blog post, it provides another reason to remind prospects to return to your site.
This [...]
Dominate your local niche by becoming a resource for information for home buyers and sellers in your area
The ease of publishing content to a blog also gives you access to one of the easier ways to implement RSS, its accompanying feed. This gives you the ability to provide fresh and relevant information, often at the [...]
Earlier this month, Realtor Magazine announced that they would be featuring an article about Tampa Bay Realtor John Mudd and the success he has been having in attracting prospects and media attention with his blog on real estate. Since then, many others in the Real Estate market have been curious about how to implement similar [...]
I’ve been putting off writing about Technorai, hoping to get to a point where things weren’t too busy over there for the possibility of using this site to teach you more about the site and how to use it to
follow trends in your area
get some more publicity
find out what’s being said about your site
provide [...]
Sometimes I go back over old posts at my other blogs so I can find some content promotion tools that have never gone out of style.
Today I am proud to re-direct you to The Instant Press Release generator from Duct Tape Marketing, one of my most favorite blogs.
If you find yourself in the situation [...]
There have been plenty of opinions about The Catalyst Group’s case study on blogs and usability. For some it has provided useful insights, and yet, there are other points to be raised.
At the Blogsite headquarters, Bill French shares some thoughts:
No participant understood the mechanisms associated with RSS subscribing to a blog – not even the [...]