Apartment Ratings,
as it seems one of the leading appartment rentals search and ratings online
services in the U.S., recently launched their extensive RSS content delivery
program, enabling end-users to subscribe to a variety of feeds to receive
updates on when new appartments matching their interests are available for
rent.
"Subscribing to feeds via ApartmentRatings.com is free and enables
apartment hunters, [...]
There are almost limitless opportunities for using RSS as a channel for
internal communications.
To give you just an idea of what we’re talking about, we’ll start with three
very basic and different examples of exactly how RSS can be applied to your
every day corporate life.
Mission Critical Mass Updates and NoticesOne company
uses RSS feeds as a security [...]
Is there a business case for podcasting? What is it?
Will people pay for podcasts?
What will that mean for audio quality?
What’s the Podcasting Specification Working Group?
Michael Dunn, the expert podcaster, gives some of
his views on the business of podcasting.
[The interview was recorded live at the Syndicate conference, so be warned
that audio quality is not the best]
Click
here [...]
E-mail marketing and publishing, search engine marketing and optimization,
business blogging, internet advertising, digital public relations, branding,
e-commerce and others … all key elements of a strong marketing mix.
And yet each of these is often regarded nearly as a separate entity, being
driven by different corporate roles and having its own proprietary set of
internet tools.
True, there are some [...]
Becoming a blogger brings with it the challenge of learning new blog-related terms, and a range of other new challenges.
Get these issues right, and you can become a successful business blogger, one who
Communicates effectively with your audience
Understands how to write compelling blog content
Takes advantage of blog architecture to draw more new visitors as [...]
The intersection of RSS and Marketing is an area entered into by many, yet conquered by few.
Somehow, the notion began that marketers could create a feed, drop their sales pages into it, and sit back and wait for the money to flow in.
Obviously, that’s not quite how it works.
Yes, if you have an [...]
As recently as two years ago, the terms we use daily as bloggers sounded like a foriegn geek-speak language. Now our conversations are peppered with terms such as "podcaster" and "blogosphere".
It seems like every day there is a new tool or resource adding another feature to our toolset, another syndication term to our vocabulary. [...]
Podcasting, the delivery of audio through an RSS feed, is as popular this year as the notion of business blogging was in 2004. Backed by the power of RSS, any blogger can deliver audio commentary to their audience with an ease that former semi-automatic deployments of streaming media simply didn’t allow for, to an ever [...]
Imagine being able to deploy a simultaneous live update to every cell phone of each salesperson in the field.
What if you could not just ensure, but measure, 100% content delivery in the same format, to each employee receiving the message?
A growing number of corporations are utilizing the capabilities of RSS for this purpose.
Can email [...]