In Leading Them Down "The Garden Path" we discussed some of the ways that you can set up specific pages at your site to address a particular traffic campaign you have set up.
Towards the end of the article I alluded to the fact that business blogs have the potential to help you convert visitors to [...]

People are busy.
They won’t always feel like they have time to read your whole site. Most people skim the Net, they don’t read it avidly as often as we’d all like to think when we’re creating our entralling content.
So how can you make this fact work to your advantage?
In every traffic campaign you [...]

Klip?
You have probably noticed the links at the top of each page, giving you several options in subscribing to each blog.
Most avid blog fans know what RSS and Atom are. But what is klip?
A "klip" refers to the data source files that Serence’s free KlipFolio program monitors for changes. Using KlipFolio, Windows users [...]