Becoming a blogger brings with it the challenge of learning new blog-related terms, and a range of other new challenges.
Get these issues right, and you can become a successful business blogger, one who

Communicates effectively with your audience
Understands how to write compelling blog content
Takes advantage of blog architecture to draw more new visitors as [...]

The intersection of RSS and Marketing is an area entered into by many, yet conquered by few.
Somehow, the notion began that marketers could create a feed, drop their sales pages into it, and sit back and wait for the money to flow in.
Obviously, that’s not quite how it works.
Yes, if you have an [...]

As recently as two years ago, the terms we use daily as bloggers sounded like a foriegn geek-speak language. Now our conversations are peppered with terms such as "podcaster" and "blogosphere".
It seems like every day there is a new tool or resource adding another feature to our toolset, another syndication term to our vocabulary. [...]

Podcasting, the delivery of audio through an RSS feed, is as popular this year as the notion of business blogging was in 2004. Backed by the power of RSS, any blogger can deliver audio commentary to their audience with an ease that former semi-automatic deployments of streaming media simply didn’t allow for, to an ever [...]

Imagine being able to deploy a simultaneous live update to every cell phone of each salesperson in the field.
What if you could not just ensure, but measure, 100% content delivery in the same format, to each employee receiving the message?
A growing number of corporations are utilizing the capabilities of RSS for this purpose.
Can email [...]

Blogs and RSS Feeds, are of course, a form of content on the Web. As such, they lend themselves to the many of the same kind of promotion techniques that you might use when increasing exposure to the rest of your web site.
In this weblog, you’ll read about both general site promotion techniques, as [...]