The most marketing promotion for the least effort. If that’s the type of marketing your industry wants, you’ll be interested to find that a new software release is providing just the opportunity for common bloggers to turn their script into sound. As we know, trailing closely behind technological developments geared toward the everyday social networker is a window for corporate publicity.

MagneticTime, the script-to-podcast developer is issuing software that allows eligible blog writers to have their words automatically podcasted. Bloggers can produce messages for a second medium with little added effort. The concern of many in the podcast industry, however, is that too many messages being turned into podcasts could be chaotic and unsettling to the existing elite podcasting base. PodcastingNews asks the obvious question – will automated blog podcasts transform countless amounts of bloggers into daily podcasters, saturating the industry with an overabundance of podcasts?

The key for the intentional business podcast is to pour money saved by free text-to-sound services into producing a competitive, engaging podcast that attracts a subscriber. Fortunately for commercial podcasters, a plethora of blog podcasts shouldn’t be too threatening as a corporate marketing committee has the means to create and fund a higher level of published promotion.