One of the best things about RSS technology, from a corporate communications standpoint, is how easy it is to distribute information over RSS feeds. You can integrate RSS technology into your corporate communications simply by having all of your employees subscribe to the company RSS feed. Then, whenever an important message is sent, or a new message from the CEO appears on the internal blog, everyone is alerted via a little icon on the desktop. Everyone gets the information, and everyone gets it quickly. And it is possible to deliver various forms of information via RSS technology: video tutorials, training materials and secure information. It is even possible to use RSS technology to target one person, or a group of people, in your company.