One of the great things about RSS technology is how easy it is to use to distribute a variety of marketing materials. One of the marketing technologies compatible with syndication technology and distribution is podcast marketing. You can record press conference and podcast press releases and distribute them over RSS feeds. Additionally, you can tag your podcast marketing so that it shows up in the search engines as it is distributed using RSS technology. Podcast marketing is taking off, and you can take better advantage of it with the help of syndication technology.