Using tags to identify your Web pages and images can help make your content more searchable by search engines, thus boosting your search engine rankings and making you more visible to online users. Tags that use keywords to identify text and images can help you promote your content more effectively. Additionally, when your content is distributed using RSS technology, the tags remain intact and easier to read on a broader scale. If you haven’t been taking the time to create tags for your Web pages and the images on your business Web site, take the time to do it now. You’ll be glad you did.