Podcasting is becoming more and more popular, and one way you can utilize your podcasting marketing strategy is to create a podcast product or press release. This can be especially helpful if you want to integrate interviews into the product release. And, you can include demos if you use a video podcast as your product or press release. New technology has made it possible for you to reach more people, more effectively. Using RSS technology to distribute your podcast release widely can further improve your results. Click here to hear a sample podcast product release.