Understanding HOW your readers view and use your blog is important.  By understanding the way a user interacts with your site, you can better design your site to meet their needs.  In addition, you’ll increase your site’s stickiness and subscription rate, and make your monetization more effective.

Darren Rowse wrote on this when he discussed his navigation header and how he incorporates his most useful posts into this area.

If you know what your readers want, be sure to write some hefty posts on the subject, and be sure the ones that resonate with your readers make it into your ‘highlighted posts’ area.  I keep my ‘important posts’ in the sidebar.  Where do you keep yours?